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EXPERIENCED LEADERSHIP. 

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Tom Bode 
CEO/Founder

  • LinkedIn
  • 25+ Years of Sales, Marketing & Leadership Experience covering the Animal Health, Pet, Livestock, and Lawn & Garden spaces, serving most recently in an Executive capacity as a Partner for a $500 million Animal Health Company.

  • Brand Building and Marketing Expert, creating more Effective Sales Programs.

  • Industry Relationships from the Sales Rep to the CEO.

  • Unique resources to engage hundreds of Distributor Sales Reps across the US.

  • National Independent Dealer Network Relationships and Data.

  • Detailed Industry Experience…I Understand What Drives Profitable Volume and Growth, and how to get there.

Passionate Sales & Marketing Leader driven to connect great brands with consumers everywhere.

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Chad Merdan
VP/Partner

  • LinkedIn
  • 20+ Years of experience in sales/marketing, purchasing and operations within the animal health industry. 

  •  Multi-category experience at the dealer/vet/fleet level covering the Dairy, Beef, Equine, Companion Animal, Homestead, Wild Bird, Hardware, Deer and Wildlife markets.

  •  Strong relationships with manufacturers across the country providing a unique perspective on regional markets.

  •  Tradeshow planning from manufacturer program development, event coordination to participation.

  •  15 years of category management experience comprising of 5000+ skus with a proven track record of bringing new and innovative products to the channel market.

  •  Strong knowledge of both inside and outside sales teams and administration of pull through programs to help generate sales.

Experienced industry professional focused on Sales and Marketing execution and excellence.

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